Support for Transitioning Agencies. The Captive-to-Independent webpage is now live introducing agents to the independent agency model, Big “I” resources, market access, education, advocacy and community. Membership Funnel — Leads routed to state membership directors via the “Belong” funnel for state-level engagement
Quarter 1: Build & Belong This is a natural reset point. Agents look ahead, set goals, evaluate staffing and revisit core processes. This quarter sets the tone for the year, and this is the time for the Big “I” to shine as a partner they can trust and lean on. Keep the Member Front-and-Center Promotional…
Trusted Choice is the national marketing brand created exclusively for Big “I” members to help consumers understand the value an independent agent offers. Your members can differentiate their agencies from the competition. Members can get help creating an advertising campaign, content for your social media channels, or complete a digital review to see how they…
12/12/2025
